Our Services

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Evidence based strategies and interventions

We have a simple philosophy of informing, igniting and transforming business and society through our work.

Informing

Our simple philosophy of informing, igniting and transforming business and society through research and strategy implementation. We gather cross cutting data, analyse and define evidence-based strategies to inform the implementation that drive growth, scale and impact of market systems in socio-economic environment. We collaborate with clients to anchor knowledge into the client organization.

Igniting

Thought provoking and action-oriented insights are our bare minimums in our work. The recommendations from our work are backed by evidence gathered through participatory action research.

Transforming

Since 2016, we have been working to support businesses to analyse market opportunities, develop products that address customer needs and successfully launch and manage products and services in the market. We continuously provide value-based support to businesses and organisations in addressing issues at hand using market/societal-led programs..

Market Research

Our market research services support clients across sectors including manufacturing, retail and distribution, agriculture, banking, finance and telecommunications, healthcare and pharmaceuticals, tourism and hospitality, real estate and housing, education, media among others...

Our business consulting services provide business strategy design, branding and marketing research and offer business development services to micro-small and medium enterprises...

The various types of market research studies we conducted are:

Banking, Insurance, Finance and investment
Real Estate, building and construction
Fast moving consumer goods
Telecommunication and ICT
Healthcare and Pharmaceuticals
Tourism and hospitality

User Experience Research

  • Customer /User Experience.
  • Relational NPS.
  • Transactional NPS.
  • Customer Feedback Surveys.
  • Event Feedback.

R&D and Product Research

  • New Product Development Research.
  • New Product & Reformulation Tests.
  • Advertising testing.
  • Pricing Research.
  • Feature & Product Prioritization.

Marketing and Brand Research

  • Usage & Attitude Study.
  • Shopper research.
  • Channel and distribution research.
  • Brand Positioning.
  • Brand Health & Equity Research.
  • Ad & Messaging Research.

Strategy and Planning

  • Market & Opportunity Assessment.
  • Segmentation & Targeting.
  • Market Sizing.
  • Market feasibility studies & due diligence.
  • Corporate Reputation.
  • Online Reputation Management.

SOCIO-ECONOMIC RESEARCH

Our social economic research analysts have vast experience in development initiatives that address sustainable livelihoods.

We are supporting development work that are embracing market systems approach to provide sustainability to programs in healthcare, energy, education and vocational training, water sanitation and hygiene, natural resource management, agriculture and livestock production, climate change mitigation, women and youth unemployment among others..

The Catalytiks team has research experience in the following areas:

Agriculture, livestock and agribusiness
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Environment and Climate Change
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Health and nutrition
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Water Hygiene and Sanitation
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Refugee and migration
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Financial literacy inclusion
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Healthcare and Pharmaceuticals
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Rangeland Management, conservation
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Gender and women economic employment
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Entrepreneurship, skills and employment
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Child welfare and protection
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Social Sector

  • Gender/population/demography.
  • Poverty.
  • Sex traficking & human right.
  • Gender mainstreaming.

Health Sector

  • Rural & urban health.
  • Sexual & reproductive health.

Development Sector

  • Social Entrepreneurship.
  • Rural Development.
  • Corporate social responsibility.
  • Education .
  • Water & sanitation.

ENTERPRISE DEVELOPMENT

As social entrepreneurs, we strongly believe in market systems development as a means socio-economic growth and human development. Market systems are however characterised by failures. Micro small and medium enterprises (MSMEs), informal sector players and small-scale producers, and as large corporates supply chains are interdependent. We therefore offer business development services to address these failures. Specifically, we support business ideation, modelling, and start up phases of businesses. .

Post- launch business coaching, training, and mentoring to grow, accelerate and scale business is our essential contribution to economic transformation in the marketplace. We offer market research and market analysis services to inform strategies whilst embedding culture of harnessing internal data and information to drive growth. Our blended consultants with finance, ICT, supply chain, sales and marketing, leadership and governance expertise work with business actors to support business growth. Our team supports market linkages, financial linkages and partnerships to enable businesses fully exploit potential within the value chains. .

Some Of Our Clients